Musical Pairing

Photography Credit:

Pablo Merchán Montes

Musical Pairing is a patented algorithm that elevates food with music. The pairing is accomplished by assigning a numerical value to specific components of food and beverages, then allocating a musical piece of equal value to that food.

Overview

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Musical Pairing

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Year:

2017

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Collaborated with:

HacknCraft

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Area of Focus:

Dining

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Role:

Design Consultant

Services Provided

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Branding

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Content Creation

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Strategy

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User Experience & Design

Goals

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Educate customers about the pairing algorithm.

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Improve music browsing experience while enabling ease of shopping.

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Create a personalized portal for customers who want to schedule sessions with friends and family.

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Balance the commerce, music listening and recipes experience.

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Balance the commerce, music listening and recipes experience.

Testimonial